01st Mar 2021
The use of the image of a prominent person on the Internet as a “Clickbait” violates the right to one's own image

The use of the image of a prominent person on the Internet as a “Clickbait” violates the right to one's own image

b) The use of the image of a prominent person on the Internet as a “Clickbait” (“Click queues”) without editorial reference to this intervenes in the property-law allocation content of your right to your own image. c) A celebrity doesn't have to accept, that your portrait is used by the press free of charge to advertise editorial contributions, that do not concern them. Urteil BGH I ZR 120/19 – Clickbaiting KUG § 22 Set 1, § 23 Abs. 1 No.. 1, Abs. 2; BGB § 812 Abs. 1 Set 1 Fall 2, § 818 Abs. 2; ZPO § 538 Abs. 2 Set 1 No.. 4